Shikha Vashistha

Marketing Automation Evolved: From Workflows to AI-Powered Orchestration in 2026 – News Directory 3

The marketing landscape in 2026 has reached a transformative milestone. What began as simple automated workflows—emails triggered by clicks, messages sent on schedule—has now matured into AI-powered orchestration: a system that doesn’t just automate marketing but intelligently adapts, predicts, and personalizes every customer experience in real time.This evolution marks a new era where data, creativity, […]

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AI Mastery: Smart Strategies for Selecting Models, Asking Right Questions, and Ensuring Reliable Use

Artificial Intelligence (AI) has become a cornerstone of modern innovation, transforming how businesses operate, how creators produce, and how individuals solve complex problems. Yet, mastering AI is not just about using tools—it’s about understanding how to choose the right models, frame effective questions, and ensure trustworthy outcomes. Let’s explore how you can develop true AI

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Consultative Selling vs Transactional Selling: Which One Wins in 2025?

Sales is an umbrella. A wild concept where terms are similar to each other.  Where styles and tools differ. One of the most common problems all salespeople have is :  Which type of selling wins the most, has the most significant impact, and brings profit constantly? There is a misconception between the old and new

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