crm software for real estate industry

Frequently Asked Questions

What is the best CRM for real estate agents?

The best CRM for real estate agents typically offers strong lead management, MLS integration, automated communication, and mobile accessibility tailored to industry-specific workflows.

Do real estate agents really need CRM software?

Yes, real estate agents absolutely need CRM software to efficiently manage client relationships, track leads, automate marketing efforts, and streamline their sales processes for sustained growth.

How much does a real estate CRM cost?

Real estate CRM costs vary widely, ranging from free basic versions for individual agents to several hundred dollars per user per month for comprehensive, enterprise-level solutions with advanced features.

Can I use HubSpot or Salesforce for real estate?

While HubSpot and Salesforce are powerful CRMs, they often require extensive customization and integrations to meet the specific needs of the real estate industry, making specialized solutions often more cost-effective and efficient.

What CRM integrates with MLS systems?

Many top-tier real estate CRMs, such as Follow Up Boss, LionDesk, and Market Leader, offer direct integration with MLS systems to provide agents with up-to-date property data and listings.